Ultimately, restoration isn’t possible without funding from investors and donors who make projects possible.
Potential investors and donors include food, chemical and seed companies, state farm bureaus, wildlife agencies, philanthropic organizations and concerned citizens. The motivations for participation can range from contributing towards corporate sustainability goals, maximizing conservation outcomes, and ensuring that the monarch butterfly stays off the endangered species list.
Smithfield Foods, a global food company that is also the world’s largest hog producer and pork processor, is the first food company to participate in the program, contributing $300,000 to restore key prairie habitat for monarchs in Missouri. Smithfield invested in this project because of its multiple sustainability benefits including providing a habitat for pollinators, its water quality benefits, carbon sequestration and its use as biomass for biogas revenue.